Firstup Intelligent Communications
Orchestrate personalized employee communications at scale with Firstup. HT Blue provides expert consulting for Firstup implementations, helping you deliver the right message to the right employee through the right channel at the right time.
Firstup (formerly SocialChorus and Dynamic Signal) is recognized as a Gartner Magic Quadrant Leader for its sophisticated approach to employee communications. Rather than focusing solely on the intranet, Firstup orchestrates personalized communications across email, mobile, web, and digital signage—ensuring critical messages reach every employee regardless of their work environment. HT Blue helps organizations leverage Firstup's intelligence and orchestration capabilities to transform employee communications.
Our Capabilities
Omnichannel Communication Strategy
Design and implement comprehensive omnichannel communication strategies leveraging Firstup's email, mobile app, web, SMS, and digital signage capabilities. We help you determine the optimal channel mix, create channel guidelines, and orchestrate coordinated campaigns.
Intelligent Personalization
Leverage Firstup's AI-powered personalization engine to deliver relevant content based on role, location, language, interests, and behavior. We configure audience segments, personalization rules, and content targeting to ensure every employee receives communications tailored to their needs.
Content & Campaign Management
Implement Firstup's content management and campaign orchestration tools to streamline communication creation, approval workflows, multi-channel publishing, and performance measurement. We establish governance, editorial processes, and campaign templates that scale.
Analytics & Measurement
Deploy Firstup's robust analytics to measure communication effectiveness across channels. We establish measurement frameworks, configure dashboards, and create reporting that demonstrates impact and guides continuous improvement of your employee communications.
Mobile App & Push Notifications
Implement Firstup's mobile application for iOS and Android with strategic push notification management. We design mobile content strategies, configure notification preferences, and create mobile-first experiences for frontline and remote employees.
Integration & Migration
Integrate Firstup with your HR systems, Microsoft 365, Google Workspace, collaboration tools, and business applications. We handle technical integrations, content migration from existing channels, and single sign-on configuration to create seamless experiences.
Why Choose HT Blue
Firstup's strengths lie in its sophisticated personalization, channel orchestration, and analytics capabilities—but these capabilities require strategic configuration and thoughtful content strategy to realize their full value. HT Blue understands both the platform and the strategic communications context. We help you move beyond mass-broadcast communications to intelligent, personalized employee experiences that drive understanding, action, and business results.
Let's Connect
Reach out to discuss your next project or learn more about our services.
Email us at hello@htblue.com
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